No. We begin every client relationship with a comprehensive financial plan, and your portfolio is built from that plan. Apollon manages over a hundred proprietary strategies, the majority investing directly in individual stocks. Beyond those, we offer access to more than 100 third-party strategies and over 100 alternative investments. While ETFs and mutual funds are part of the toolkit, they are used as appropriate based on client needs. We deliver a portfolio constructed based on your objectives, risk parameters, and tax profile—not a standardized template.

Yes, and we have multiple strategies designed specifically for this. Apollon offers several solutions for clients with concentrated positions and low cost basis, including approaches that can help achieve diversification, hedge against concentration risk, or generate liquidity without triggering immediate tax consequences. For positions with substantial unrealized gains, we can implement multi-year transition plans. Before recommending anything, we assess your investment objective, and risk profile suitability, and overarching goals to determine the most appropriate path.

That depends on your specific situation, and we evaluate it carefully before taking any action. We review embedded gains, holding periods, and available loss offsets before making any transition decisions. When appropriate, we implement multi-year transition plans designed to deliberately manage tax consequences thoughtfully over time rather than triggering an unnecessary event in year one. No portfolio is moved for convenience. Net after-tax outcomes are a key consideration in strategy decisions.

No - not by default, and not without your input. We work individually with you to align your financial plan with a customized household-level portfolio. For many strategies, existing positions can be moved into new investment products without triggering an initial sale. If concentration risk is a concern, we address it deliberately, with a transition plan that accounts for tax impact and your broader financial picture.

Investment decisions are governed by Apollon's Investment Committee, a group of ten seasoned professionals with over 250 years of combined experience. The committee is led by Chief Investment Officer Eric Sterner, who brings 30 years of experience across multiple market cycles and previously co-managed over $65 billion in AUM at PGIM. Your advisor manages the relationship; the committee adds institutional rigor behind every portfolio decision.

Your current fee agreement is expected to remain consistent as you transition to Apollon. Some investment strategies may carry additional fees, and your advisor will walk you through any that apply to your situation before implementation.

At minimum, we conduct a structured annual review to revisit your plan, portfolio, and any changes in your life or goals. Most clients meet more frequently, especially during periods of transition or financial complexity. At the start of the relationship, we connect more often to build a strong foundation together. You'll also receive quarterly market updates directly from our Chief Investment Officer complemented by other communications throughout the year.

At Apollon, you are moving into a fully integrated wealth management experience. You gain a dedicated advisory team coordinating financial planning, tax-aware portfolio strategy, estate considerations, and insurance and risk management under one cohesive, collaborative framework. You also gain access to expanded investment capabilities, including proprietary offerings, third-party strategies, and alternative and private market investments. Also, you along with every other client will work directly with a dedicated fiduciary-first advisor regardless of account size to help support informed financial decision-making over time across every stage of your financial journey.